
Driving Strategic Alignment: Leading the 2024 Oncology National Experience at AstraZeneca
Upon joining AstraZeneca as the Oncology Learning Experience Lead, I was asked to take on the planning of the 2024 Oncology National Experience (ONX), a critical training event for more than 1,200 attendees. ONX had historically been planned independently by franchise field leaders and the initiative was at risk due to fragmented ownership, limited planning structure, and misalignment across teams. With only months to deliver, I quickly assembled a field advisory council and began engaging key stakeholders to create clarity and shared ownership.
Drawing on my experience managing large-scale training events, I implemented:
+A comprehensive project plan and Gantt chart
+A clear communication strategy for field and corporate stakeholders
+A collaborative change management approach
+A meeting playbook to support future planning and ensure repeatability
By establishing structure and building cross-functional alignment, we delivered an exceptional meeting experience. More than 660 attendees completed the post-event survey, with a 10-point increase in “highly satisfied” responses and a 10-point decrease in dissatisfaction—fewer than 2% of respondents reported a negative experience.
The recap video included here was created as part of our communication and change management strategy. It captures the story, outcomes, and strategic impact of ONX 2024, and highlights the collaborative effort that made it a success.
The ONX playbook and planning process I developed are now being used as a framework for future meetings. This meeting was a high-impact opportunity to lead through ambiguity, build trust quickly, and drive measurable results in a complex, fast-paced environment.
Drawing on my experience managing large-scale training events, I implemented:
+A comprehensive project plan and Gantt chart
+A clear communication strategy for field and corporate stakeholders
+A collaborative change management approach
+A meeting playbook to support future planning and ensure repeatability
By establishing structure and building cross-functional alignment, we delivered an exceptional meeting experience. More than 660 attendees completed the post-event survey, with a 10-point increase in “highly satisfied” responses and a 10-point decrease in dissatisfaction—fewer than 2% of respondents reported a negative experience.
The recap video included here was created as part of our communication and change management strategy. It captures the story, outcomes, and strategic impact of ONX 2024, and highlights the collaborative effort that made it a success.
The ONX playbook and planning process I developed are now being used as a framework for future meetings. This meeting was a high-impact opportunity to lead through ambiguity, build trust quickly, and drive measurable results in a complex, fast-paced environment.